True & North enables organisations to create genuine transformation, be that launching new businesses, entering new markets or a step-changes in client services. We ensure that strategy, culture and people are all aligned
We’ve won more business as a result but critically, we’ve become better at partnering with customers to help them invest in better solutions to get the kind of results they are really looking for. The programme has made pitching, winning and delivering a far more enjoyable and successful experience for us, for our customers
Following the work with True & North, when we’re looking to sell additional products and services, we’re spending a lot more time on the empathy required to put ourselves into the shoes of the client.
Now we are all on the same page in terms of what the client is trying to achieve. This sets a solid foundation to build a creative idea. The team are more confident in their responses and work in a more collaborative manner.