Cookie Policy


True & North respects the privacy of its website visitors, in particular their rights regarding the automatic processing of personal data. We have therefore formulated and implemented a policy on complete transparency with our customers regarding the processing of personal data, its purpose(s) and the possibilities to exercise your legal rights in the best possible way.

Until you accept the use of cookies and other tracking devices, there will be no communication from your computer or mobile device to any third-party service.


  • The website on which processing takes place (hereinafter: “Website”):
  • Party responsible for processing personal data: True & North (True & North); with registered address at 27 Mortimer Street and company registration number 07842694 (the “Controller”).
  • Data Protection laws
    • For European citizens or residents, the EU GDPR 2018; the EU e-privacy directive 2002 (soon to be replaced by the EU e-privacy regulation);
    • For UK citizens or residents, the UK GDPR 2020 and the UK Data Protection Act 2018
    • and/or the national laws of United Kingdom.

Collection of data

  • Your personal data will be collected by the True & North website through the use of cookies, the possibility to subscribe to the newsletter or fill out the contact form. This policy solely pertains to processing personal data through the use of cookies. For privacy information related to other processing activities carried out by True & North, please see our privacy policy, available on our website.
  • Personal data means any information relating to an identified or identifiable natural person (‘data subject’).
  • An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
  • The personal data that is collected on the website is used by True & North in order to maintain a (commercial) relationship with you and in order to carry out your application for our services.

Legal grounds for processing

The processing activities carried out by True & North through the website is always based on your consent. You may, at any time, withdraw consent either through declining cookies on our website or by opting out via the method provided below.

Goals of processing

True & North processes your personal data via the website in order to provide you with a functional website through the use of cookies or to send you the newsletter if you have subscribed to the newsletter on our website or answer your question or respond to your request if you have filled out our contact form.

Collected data and commercial offers

  • You may receive commercial offers from True & North. If you do not wish to receive them (anymore), please send us an email to the following address: and put “opt-out” in the subject line of your email.
  • Your personal data will not be used by our partners for commercial purposes.
  • If you encounter any personal data from other data subjects while visiting our website, you are to refrain from collection, any unauthorized use or any other act that constitutes an infringement of the privacy of the data subject(s) in question. The collector is not responsible in these circumstances.

Your rights regarding information

  • Pursuant to the Legislation, each data subject has the right to information on and access to, and rectification, erasure and restriction of processing of their personal data, as well as the right to object to the processing and the right to data portability.
  • You can exercise these rights by contacting us at the following email addresses:
  • Each request must be accompanied by a copy of a valid ID, on which you put your signature and state the address where we can contact you.
  • Within one month of the submitted request, you will receive an answer from us.
  • Depending on the complexity and the number of the requests this period may be extended to two months.

Protection of data

Your data is protected by True & North and its processors in pursuance to all legal requirements set by the relevant data protection laws. True & North has taken technical and organizational security measures to protect your data and requires its data processors to meet the same requirements. True & North has signed processing agreements with its processors to ensure an adequate level of data protection.

Legal obligations

  • In case of an infringement of laws or regulations of which a website visitor is suspected, and for which authorities require personal data as collected by the Controller, this personal data will be provided to the authorities only after an explicit and reasonable request to this end. Once the personal data has been provided to the authorities in question, this personal data does not fall under the provision of this Cookie Policy anymore.
  • If any information is necessary in order to obtain access to certain features of the website, the controller will indicate the mandatory nature of this information when requesting this data.

Data retention

The collected data are used and retained for the duration determined by the national law of United Kingdom.

How True & North uses cookies

Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

The cookies we use



Processing Company

Location of Processing

Privacy Policy

Google Tag Manager

This is a tag management system. Via Google Tag Manager, tags can be integrated centrally via a user interface. Tags are small sections of code that can track activities. Script codes of other tools are
integrated via the Google Tag Manager. The Tag Manager allows to control when a particular tag is triggered.

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

European Union hl=en

HubSpot forms

This is a service for creating online forms.

Hubspot, Inc., 25 First Street, 2nd Floor, Cambridge, MA 02141, United States of America Google

United States of America


Google Ajax

This is a stable, reliable, high-speed, globally available content delivery network (“CDN”) for the most popular, open-source JavaScript libraries

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W 5, Ireland

European Union hl=en


This is a marketing, content management, web analytics and search engine optimization service.

HubSpot, Inc., 25 First Street, 2nd Floor, Cambridge, MA 02141, United States of America

European Union, United States of America



This is a font and icon toolkit service.

Fonticons. Inc., 6 Porter Road, Apartment 3R, Cambridge, MA 02140, United States of America

United States of America


Google WebFonts

This is a collection of fonts for commercial and personal use.

Google Ireland Limited, Gordon House, 4 Barrow St, Dublin 4, Ireland

European Union hl=en

Google Analytics

This is a web analytics service. With this, the user can measure the advertising return on investment “ROI” as well as track user behavior with flash, video, websites and applications .

Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E 5 W 5 , Ireland

European Union hl=en


Access to the website

Access to and use of the website are strictly personal. You will refrain from using the data and information of this website for your own commercial, political or advertising purposes, as well as for any commercial offers, in particular unsolicited electronic offers.

Website content

All brands, images, texts, comments, illustrations (animated) images, video images, sounds and all the technical applications that can be used to operate this website and more generally all the components used on this website, are protected by the laws on intellectual property. Any reproduction, repetition, use or modification, by any means whatsoever, of all or just part of it, including technical applications, without the prior written permission of the controller, is strictly prohibited. The fact that the controller may not take immediate action against any infringement, can not be considered as a tacit consent, nor of a waiver of any right to prosecute the infringing party.

Management of the website

For the purpose of proper management of the site, the controller may at any time:

  • Suspend, interrupt, reduce or decline the access to the website for a particular category of visitors.
  • Delete all information that may disrupt the functioning of the website or conflicts with national or international laws or is contrary to internet etiquette.
  • Make the website temporarily unavailable in order to perform updates.


  • The controller is not liable for any failure, disturbances, difficulties or interruptions in the functioning of the website, causing the (temporary) inaccessibility of the website or of any of its functionalities.
  • You, yourself, are responsible for the way you seek connection to our website. You need to take all appropriate steps to protect your equipment and data against hazards such as virus attacks on the Internet. Furthermore, you are responsible for which websites you visit and what information you seek.
  • The controller is not liable for any legal proceedings taken against you:
    • because of the use of the website or services accessible via the Internet;
    • for violating the terms of this cookie policy.
  • The controller is not liable for any damages that incur to you or third parties or your equipment, as a result of your connection to or use of the website and you will refrain from any subsequent (legal) action against the controller.
  • If the controller is involved in a dispute because of your (ab)use of this website, he is entitled to (re)claim all subsequent damages from you.

Applicable law

These conditions are governed by the law of United Kingdom. The court in the district where the controller has its place of business has the sole jurisdiction if any dispute regarding these conditions may arise, save when a legal exception applies.


For questions about this privacy policy, product information or information about the website itself, please contact:

  1. Information about our use of cookies
    1. Our site uses cookies to distinguish you from other users of our site. This helps us to provide you with a good experience when you browse our site and also allows us to improve our site. When you use our site, a banner will be displayed asking you for your consent to our use of cookies.
  2. What are cookies?
    1. A cookie is a small file of letters and numbers that is saved onto your computer, smartphone, tablet or other device when you visit our site.
    2. Cookies store small pieces of information. For example, one type of cookie will remember that you have visited our site before.
    3. Cookies help us to improve your visit and experience when browsing our site by, for example, storing certain information so you don’t have to re-enter it on subsequent visits.
    4. Cookies also assist us in tracking which pages of the website you have visited. We will not store credit card details in cookies we create.
    5. We use both persistent cookies (which stay with your computer and will work until their expiry date, unless detected by you beforehand) and session cookies (which expire when you close your browser).
  3. We use the following cookies:
    1. Strictly Necessary cookies. These cookies are essential for the operation of our site.
    2. Analytical/ performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our site when they are using it. This helps us to improve the way our site works, for example, by ensuring that users are finding what they are looking for easily.
    3. Functionality cookies. These are used to recognise use when you return to our site. This enables us to personalise our content for you and remember your preferences.
    4. Targeting cookies. These cookies record your visit to our site, the pages you have visited and the links you have followed. We will use this information to make our site and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
    5. You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
Cookie Name Description Expiry
WordPress wordpress_test_cookie,
Strictly Necessary cookies – Check if cookies are enabled to provide appropriate user experience, and to manage your login session.
These are only set if you navigate to the login area.
Session cookies, deleted when you close your web browser.
Functionality cookies –
To remember your login settings.
Persistent cookies, expire after a year.
WP Engine wpe-auth Strictly Necessary cookies –
To authenticate logins, as part of our security features.
Persistent cookies, expire after a year.
Google Analytics



These analytical cookies assist us in monitoring your use of our site, tracking the duration of your visit to our site and where you found our site (e.g. through a search engine or AdWords advert). _ga expires on 2 years, and _gid at 24 hours.
Expires after a minute.
  _gac-UA-xxxxxxxx-yy 90 days
HubSpot hubspotutk
This is a marketing, content management, web analytics and search engine optimization service. 180 days
GDPR Cookie Compliance moove_gdpr_popup Necessary Cookie to store cookie consent preferences. Persistent cookies, expire after a year.
  1. Third party cookies
    1. Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.
    2. The table below explains the cookies we use on our site, why they are collected and when they expire
Cookie Name Description Expiry
Google NID
These cookies are used by Google to retrieve and store user preferences 6 months
CloudFlare __cfduid This cookie is to help the security of the website. The cookie is used by the CloudFlare network through which the website is served. 1 year
YouTube VISITOR_INFO1_LIVE To provide bandwidth estimations6 months 6 months
  YSC To store and track interaction. Session cookies, deleted when you close your web browser.
  1. Your interaction with cookies
    1. It is possible to disable and remove cookies from your computer or device by activating the setting on your browser that allows you to do so. You will need to know what browser you are using and what version you have.
    2. You can refer to your browser’s help section or visit the website for further information and assistance with cookies.
    3. Please be aware that if you use your browser settings to block or amend certain cookies, your browsing experience may change for the worse
  2. Changes to this policy
    1. We may update, change, modify, add or remove portions of this policy at any time, and any changes will become effective immediately. Please visit this page periodically if you want to keep up to date.