NANO INTERACTIVE, Intent for Growth
Intent for Growth Levelling-up Mindsets and Deal Sizes Situation Nano Interactive, a leader in intent-based advertising, reached a critical crossroads. As deals shifted from “little and often” to fewer, larger, more complex partnerships, the sales team...SAMSUNG ADS, Culture-powered Revenue Growth
Culture-powered Revenue Growth Empowering teams through Humility, Harmony and Hard Work Situation Samsung is built on a culture of 3Hs: Humility, Harmony, and Hard Work. In a fast-moving and competitive ad-tech landscape, the Samsung Ads leadership team wanted to...
CHANNEL 4, Winning Higher Value Briefs
Winning Higher Value Briefs Enabling young creatives to win business Situation British broadcaster Channel 4 is known for its innovative and diverse programming, including groundbreaking documentaries, comedy, reality TV shows and independent films. It’s renowned for...