OMD, Confidently advising clients to buy into the new

OMD, Confidently advising clients to buy into the new

Confidently advising clients to buy into the new Building client empathy into a marketing agency’s everyday Solution OMD is one of the largest marketing services companies in the world, providing brand and advertising services and advice to over 5,000 clients in over...
R/GA, Embedding client-centricity at an innovation agency

R/GA, Embedding client-centricity at an innovation agency

Embedding client-centricity at an innovation agency How do the best stay a step ahead of the competition? Solution With a history of creating iconic work for global brands, award-winning agency R/GA identified that the future of agency-customer relationships is in...
HAVAS MEDIA, Proving business impact at a global media agency

HAVAS MEDIA, Proving business impact at a global media agency

Proving business impact at a global media agency Demonstrating the real value media agencies bring to their clients. Solution True & North ran a Client-Centred Thinking Workshop to help the client-facing team see things from the clients’ perspective. We...
Client-centred Thinking

Client-centred Thinking

Client-centred Thinking Workshop Overview A hands-on workshop where you put yourself in your client’s shoes so you can find your best role in their world and collaborate for mutual growth: 1 Take a fresh look at your key stakeholders using an Empathy Map, to...
Negotiation Demystified

Negotiation Demystified

Negotiation Demystified Workshop Overview You will hone your negotiation skills in live case studies: 1 Plan for a successful outcome, learn how to use positions, interest and walk away points 2 Leverage mutual interests and find more than one route to an agreement 3...