PUBLICIS GROUPE, Stepping-up client centricity

22nd January 2024

Stepping-up client centricity Return to Clients Enabling organic growth through the Power of One "Really engaging. Lots to think about. Plenty to put in to action." Head of Growth Publicis Groupe UK Solution The 2nd largest communications group in the world, Publicis...

GROUP M, Striking the balance between growth and culture

27th December 2023

Striking the balance between growth and culture Return to Clients How to do sales in a way that feels right for your people? “You understand our business and that we need to learn these skills in a way that feels creative, but also steeped in science. This felt like a...

OMD, Confidently advising clients to buy into the new

31st July 2023

Confidently advising clients to buy into the new Return to Clients Building client empathy into a marketing agency’s everyday "The True & North workshop helped reinforce our empathy-based approach and enabled our teams to have more productive conversations...

R/GA, Embedding client-centricity at an innovation agency

31st July 2023

Embedding client-centricity at an innovation agency Return to Clients How do the best stay a step ahead of the competition? "There has been a direct correlation between the start of our training and an improvement in CRC scores, better retention rates and organic...

HAVAS MEDIA, Proving business impact at a global media agency

31st July 2023

Proving business impact at a global media agency Return to Clients Demonstrating the real value media agencies bring to their clients. "Following the work with True & North I was more direct and able to unlock an opportunity worth 40% more than was on the brief."...